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CRM and Showroom Solutions

Convert More Leads to Sales and Build Life-Long Relationships

Claro, Powered By Contact Advantage offers clarity to better manage every sales enquiry.

What is Claro from Contact Advantage?

Contact Advantage's Claro is a cloud-based CRM, Lead and Enquiry Management solution built to manage dealership leads and maximise sales potential. Claro is fast, intuitive and incredibly user friendly, which helps improve performance and profit margins by ensuring consumers are identified, followed-up, and all elements of your sales process are fulfilled, on time, every time.
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Why Your Dealership Needs Claro from Contact Advantage

Claro is also accessible via a suite of native iPad and iPhone applications creating a much more mobile and interactive sales experience, which allows you to work seamlessly anywhere in the showroom. We have also enhanced Claro so the experience when using a web browser is much easier. Claro allows you to take your customers through the entire sales process from model selection and configuration, to pricing and order forms in one simple to use application as well as providing management with visibility of critical elements on the go. Claro offers:
    - A single point of data entry that flows through to our POWER DMS Software.
    - Track activities and results with reports analysing critical stages of the sales process.
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What Our Customers Say

Benefits of Contact Advantage

Better Customer Engagement

Your customers will love the increased interactivity, and your employees will love the ability to be more mobile, all helping drive up CSI and profits.

OEM Lead Management & Finance Integration

Connectivity to the vast majority of OEM lead management systems with seamless receipt and updates on OEM central leads and finance solutions.

The Complete Showroom Solution

Offering comprehensive functionality with innovative modules from stock to appraisals, FCA compliance to marketing, and much more, increasing efficiencies.

DMS Integration and Third Party Partnerships

Supporting bi-directional integration to all the UK's major CRM and DMS applications including our POWER DMS, CitNow, Rapid Response, Autotrader, CarGurus and many more.

Reporting Suite and Dashboards

An extensive reporting suite and dashboards built to analyse critical stages of the sales funnel to capture data that enables management to make the right decision on each and every opportunity.

Access on Multiple Devices, Anytime, Anywhere

Operate seamlessly on a range of devices to suit the situation, from an iPad on the forecourt, a desktop in the office or iPhone wheb away from the business.

Claro from Contact Advantage Modules

A modern cloud based, hosted solution available via desktop, laptop, iPad, and iPhone. Unrivalled levels of functionality, offering critical visibility of the sales funnel and increasing productivity. Customers will love the increased integration, making the purchase process more engaging, interactive and most importantly driving up your CSI and profits. It’s going to change the way you sell cars forever.
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Showroom Module

Providing full transparency through the entire sales process. Helping dealers drive more sales, reduce costs, and improve customer service.
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iPad Appraisal Module
Transform your appraisal process with our iPad based tool to electronically complete appraisals with the added ability to store both images and videos.
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Marketing Module
Target consumers with more powerful, accurate and effective marketing campaigns, and increase your return on investment.
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Reporting Module
Reporting structure designed to provide management full visibility of all leads and enquiries. Monitoring performance and providing better financial control.
FCA Integration
Delivering complete control over your FCA compliances with your partner of choice, helping identify the correct finance and insurance products.
DMS Integration
Creating a seamless vehicle purchase experience from prospecting and lead management to invoicing the deal in our POWER DMS Software.

OEM Lead Management Hub Technology

Contact Advantage's Hub and reporting suite offers a complete lead management solution to provide control over the two-way lead management (receipts and acknowledgements) between OEMs and dealers. Our Hub technology supports huge amounts of data collected from many different showroom, lead management, CRM and DMS systems. This data is filtered and aggregated to provide the OEMs with a homogenised view (regardless of the source of the data) at national, regional, zone and dealer levels.

The best combination for a dealer (or OEM) is to use the Contact Advantage's Claro application as their front-end showroom solution to collect data, manage leads, as well as the hub technology to provide OEMs with a clear picture of what is happening within their Retailer networks. However, some dealers don't experience the full benefits. Where this is not the case, we do nevertheless pull in data and still provide the OEM view. Many OEMs work with Contact Advantage to offer dealers a centralised lead management hub technology, a number of OEMs are using our skills as we enter other markets worldwide for both front-end and hub solutions.

Complete Suite of Integrated Solutions

The Retail Management System (RMS) is built using the POWER Dealer Management System (DMS) at its core. We connect every area of your dealership so you can share data and view reports quickly and accurately in real-time, all from one single point of data entry. Deliver a rewarding experience with our Retail Management System and POWER Dealer Management System. Give your customers the attention and service they expect and deserve.

Contact Advantage

Manage all your showroom needs with CRM tools and full transparency of the sales process and every enquiry. Turn more leads into sales.

APTUS Websites

Adaptive technology displays content based on the type of device being used. Plus real-time DMS vehicle stock updates and third party integrations.

Advanced Telephony

Reynolds Integrated Telephone System helps turn each call into a sales opportunity, arming your staff with information about each caller.

POWER DMS Software

The most comprehensive suite of integrated software applications, providing a strong foundation to manage your business operations.
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