This site was designed for the latest version of Chrome, Firefox, Safari, and Internet Explorer (version 10+). Some features may not work correctly in your browser. OK
"Boost Your Service Department"

Vehicle safety checks are key as MOTs dip in the next few months

5 million MOTs were delayed this time last year, according to figures from the DVSA. With this in mind, your service department may be relatively quiet over the next few months but it does not have to mean a dip in your profitability.


So, what can you do to fill the gap?
 
With the easing of restrictions in the UK, we are starting to see many more cars on the roads as everyone starts to venture out. It is a great time for dealerships to remind their customers about the importance of getting their vehicles checked to make sure they are safe to drive.
5 million delayed MOTs last year (DVSA)

5 million MOTs were delayed this time last year, according to figures from the DVSA. With this in mind, your service department may be relatively quiet over the next few months but it does not have to mean a dip in your profitability.


So, what can you do to fill the gap?
 
With the easing of restrictions in the UK, we are starting to see many more cars on the roads as everyone starts to venture out. It is a great time for dealerships to remind their customers about the importance of getting their vehicles checked to make sure they are safe to drive.
5 million delayed MOTs last year (DVSA)
Vehicle Maintenance Habits
A survey carried out by the AA of 18,000 motorists found that many of those surveyed could not complete some of the simplest maintenance tasks. Shockingly, 4% did not know how to open their bonnet, whilst 40% did not know how to top up their oil or change the wiper blades.
 
Drivers today, are much less maintenance savvy as many do not have the confidence to do their own basic checks or they simply don’t want to get their hands dirty.
Vehicle Maintenance Habits
A survey carried out by the AA of 18,000 motorists found that many of those surveyed could not complete some of the simplest maintenance tasks. Shockingly, 4% did not know how to open their bonnet, whilst 40% did not know how to top up their oil or change the wiper blades.
 
Drivers today, are much less maintenance savvy as many do not have the confidence to do their own basic checks or they simply don’t want to get their hands dirty.
Capitalise on safety as we get back on the road
Dealerships can use this to their advantage and get in touch with their customers to offer them health and safety checks, highlighting some of the faults that may have developed as a huge number of cars have remained idle or not been driven much over the last 14 months.
 
Service departments can also utilise social media to create an awareness of the types of issues that drivers should be looking for as they get back on the road. If they are aware of these faults, they may be able to spot a problem and come to your dealership to get their vehicle repaired.
 
Your customers may be reluctant to spend money, but they cannot put a price on safety and it is important to make sure their cars are roadworthy.
Capitalise on safety as we get back on the road
Dealerships can use this to their advantage and get in touch with their customers to offer them health and safety checks, highlighting some of the faults that may have developed as a huge number of cars have not been driven much over the last 14 months.
 
Service departments can also utilise social media to create an awareness of the types of issues that drivers should be looking for as they get back on the road. If they are aware of what they are looking out for, they may spot a problem and come to your dealership to get it repaired.
 
Your customers may be reluctant to spend money, but they cannot put a price on safety and it is important to make sure their cars are roadworthy.
No Image Selected
- + Disclaimers