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It's what happens in between that matters…

Many dealerships use 10 or more applications. We offer a single dealership-wide system to help reduce errors and increase efficiency

Many dealerships use 10 or more applications. We offer a single dealership-wide system to help reduce errors and increase efficiency

By applying the Reynolds’ ‘Built As One’ philosophy, we’ve put integrated platforms at the heart of our product designs for years – it’s nothing new to us. Our Retail Management System (RMS) concept began in 2014. Retailing was changing, the automotive industry was changing, and consumer expectations were changing.

We realised that with so many disjointed systems and platforms, especially outside the Dealership Management System (DMS), there was not much ‘joined-up thinking’ going on in between. We vowed to change that. We focused on transforming automotive retailing by providing dealers with a single dealership-wide system, encompassing a range of integrated retailing solutions.

Adele Feeney, Managing Director for Reynolds – UK Automotive, said: “The end goal is an enhanced and efficient process; the removal of errors, cutting dealer costs and driving profitability while also transforming the customer experience. It’s common for dealers to use 10 or more applications dealership-wide; solutions that simply don’t talk to each other. We’ve expanded our suite of retailing tools so that, with Reynolds’ products, the future is already here. We offer products that share information with each other and many third parties, eliminating the need for multiple vendors and the re-keying of data.”
By applying the Reynolds’ ‘Built As One’ philosophy, we’ve put integrated platforms at the heart of our product designs for years – it’s nothing new to us. Our Retail Management System (RMS) concept began in 2014. Retailing was changing, the automotive industry was changing, and consumer expectations were changing.

We realised that with so many disjointed systems and platforms, especially outside the Dealership Management System (DMS), there was not much ‘joined-up thinking’ going on in between. We vowed to change that. We focused on transforming automotive retailing by providing dealers with a single dealership-wide system, encompassing a range of integrated retailing solutions.

Adele Feeney, Managing Director for Reynolds – UK Automotive, said: “The end goal is an enhanced and efficient process; the removal of errors, cutting dealer costs and driving profitability while also transforming the customer experience. It’s common for dealers to use 10 or more applications dealership-wide; solutions that simply don’t talk to each other. We’ve expanded our suite of retailing tools so that, with Reynolds’ products, the future is already here. We offer products that share information with each other and many third parties, eliminating the need for multiple vendors and the re-keying of data.”

POWER Dealer Management System

Claro from Contact Advantage Showroom

Reynolds Integrated Telephone System (RITS)

POWER connects every departments in a dealership, sharing data and reporting quickly and accurately in real-time from a single point of data entry, creating a seamless workflow between departments.
A CRM solution providing dealerships and manufacturers with comprehensive tools for managing the complete sales cycle, from the initial customer contact and prospect management through to the vehicle purchase.
A dealership-wide, customer experience management tool, combining advanced phone features with a dealer’s biggest assets – customer data from the DMS to drive efficiency and improve customer service through targeted phone conversations.
No Image Selected

POWER Dealer Management System

POWER connects every departments in a dealership, sharing data and reporting quickly and accurately in real-time from a single point of data entry, creating a seamless workflow between departments.
No Image Selected

Claro from Contact Advantage Showroom

A CRM solution providing dealerships and manufacturers with comprehensive tools for managing the complete sales cycle, from the initial customer contact and prospect management through to the vehicle purchase.
No Image Selected

Reynolds Integrated Telephone System (RITS)

A dealership-wide, customer experience management tool, combining advanced phone features with a dealer’s biggest assets – customer data from the DMS to drive efficiency and improve customer service through targeted phone conversations.

Together, Reynolds retailing tools improve dealership efficiency, employee effectiveness and enhance the consumer experience.

Together, Reynolds retailing tools improve dealership efficiency, employee effectiveness and enhance the consumer experience.

This Article: Dealer News / Company News
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