"Caffyns PLC extends contract"
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Dealer News
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Caffyns shifts to hosted server solution located at Reynolds, enabling increased security, maintenance, and back-up
Caffyns, one of the largest motor dealer
groups in the south-east of England and a
customer since 1993 have agreed to a
multi-year extension of their current
agreement.
Under the new agreement, Caffyns will continue to use the Reynolds POWER Dealership Management System (DMS) in its showrooms and will shift their POWER DMS from an in-house server to a hosted server located at Reynolds' headquarters in Birmingham.
Under the new agreement, Caffyns will continue to use the Reynolds POWER Dealership Management System (DMS) in its showrooms and will shift their POWER DMS from an in-house server to a hosted server located at Reynolds' headquarters in Birmingham.
In shifting to a hosted POWER DMS solution at
Reynolds headquarters, Caffyns’ operations
will be rendered more cost-effective. Reynolds
will perform back-ups and maintenance, saving
the customer time and resources, as well as
providing increased security and
reliability.
The extension follows the recent news that Caffyns installed Contact Advantage at 12 sites across Sussex and Kent, enabling key integration with their POWER DMS and creating a seamless experience from prospecting to lead management to completing the sale. Contact Advantage software enables dealerships and manufacturers to streamline the sales process from the initial enquiry though to the vehicle purchase with the ability to track every opportunity, ensuring it is managed efficiently.
The extension follows the recent news that Caffyns installed Contact Advantage at 12 sites across Sussex and Kent, enabling key integration with their POWER DMS and creating a seamless experience from prospecting to lead management to completing the sale. Contact Advantage software enables dealerships and manufacturers to streamline the sales process from the initial enquiry though to the vehicle purchase with the ability to track every opportunity, ensuring it is managed efficiently.
Caffyns, one of the largest motor dealer
groups in the south-east of England and a
customer since 1993 have agreed to a
multi-year extension of their current
agreement.
Under the new agreement, Caffyns will continue to use the Reynolds POWER Dealership Management System (DMS) in its showrooms and will shift their POWER DMS from an in-house server to a hosted server located at Reynolds' headquarters in Birmingham.
Under the new agreement, Caffyns will continue to use the Reynolds POWER Dealership Management System (DMS) in its showrooms and will shift their POWER DMS from an in-house server to a hosted server located at Reynolds' headquarters in Birmingham.
In shifting to a hosted POWER DMS solution at
Reynolds headquarters, Caffyns’ operations
will be rendered more cost-effective. Reynolds
will perform back-ups and maintenance, saving
the customer time and resources, as well as
providing increased security and
reliability.
The extension follows the recent news that Caffyns installed Contact Advantage at 12 sites across Sussex and Kent, enabling key integration with their POWER DMS and creating a seamless experience from prospecting to lead management to completing the sale. Contact Advantage software enables dealerships and manufacturers to streamline the sales process from the initial enquiry though to the vehicle purchase with the ability to track every opportunity, ensuring it is managed efficiently.
The extension follows the recent news that Caffyns installed Contact Advantage at 12 sites across Sussex and Kent, enabling key integration with their POWER DMS and creating a seamless experience from prospecting to lead management to completing the sale. Contact Advantage software enables dealerships and manufacturers to streamline the sales process from the initial enquiry though to the vehicle purchase with the ability to track every opportunity, ensuring it is managed efficiently.
“Our contract was up for renewal and there
was some pressure to look at other DMS
providers. We were adamant that we wouldn’t
change the core of our operations and who we
are and, ultimately, what Reynolds brings to
the table best suits our vision moving
forward. Key to our decision was the
long-standing relationship with Reynolds,
their products and gaining the complete
integrated showroom.”
Simon Caffyn, Managing Director, Caffyns
“Our contract was up for renewal and there
was some pressure to look at other DMS
providers. We were adamant that we wouldn’t
change the core of our operations and who we
are and, ultimately, what Reynolds brings to
the table best suits our vision moving
forward. Key to our decision was the
long-standing relationship with Reynolds,
their products and gaining the complete
integrated showroom.”
Simon Caffyn, Managing Director, Caffyns
Adele Feeney added that with the European
General Data Protection Regulation (GDPR)
coming into force on 25th May 2018,
businesses’ processes for handling and
protecting data are set for an overhaul.
“Caffyns is better-positioned to meet
compliance standards with minimal difficulty
as the integration between Contact Advantage
and POWER ensures prospect and customer
records are totally in sync in both systems,”
said Adele Feeney.
For more information about the POWER DMS, visit www.reyrey.co.uk/POWER-DMS.html.
For more information about the POWER DMS, visit www.reyrey.co.uk/POWER-DMS.html.
Adele Feeney added that with the European
General Data Protection Regulation (GDPR)
coming into force on 25th May 2018,
businesses’ processes for handling and
protecting data are set for an overhaul.
“Caffyns is better-positioned to meet
compliance standards with minimal difficulty
as the integration between Contact Advantage
and POWER ensures prospect and customer
records are totally in sync in both systems,”
said Adele Feeney.
For more information about the POWER DMS, visit www.reyrey.co.uk/POWER-DMS.html.
For more information about the POWER DMS, visit www.reyrey.co.uk/POWER-DMS.html.
This Article:
Dealer News
/
Customer Testimonials